The Re-Bath Product Offering
Re-Bath offers a wide variety of products that speak to our commitment to innovative bath remodeling business ideas
When Re-Bath introduced our now famous bathtub liners to the hotel industry in 1979, we watched the industry spring up around our bath remodeling business ideas overnight. A few years later, we revamped our bathtub liners to cater to homeowners who needed a beautiful, fast and affordable solution to improve their bathrooms.
As the industry has grown around our brand, Re-Bath has remained a trendsetting force, continually launching new product offerings that are well ahead of the market trends. Re-Bath’s newest product offering, our natural stone product, is going to allow our bathroom remodeling franchise owners to capture an outsized share of the wide-open middle class market:
“With the advent of our natural stone product, we’re moving upstream and into a market where there isn’t significant competition,” says Brad Hillier, CEO of Re-Bath. “Our new product offerings really pay off. Our average ticket used to be about $7,500, but now we’re seeing tickets of $10,000 to $12,000.
“There are several reasons Re-Bath is well-positioned to be the dominant national brand in the upper-middle class market: We are a manufacturing company and a product-sourcing company,” Brad continues. “We have a proprietary line of products exclusively available to our franchisees. We have relationships with vendors to help our franchisees purchase items for full bathroom remodels.”
Since our founding, Re-Bath has remodeled millions of American bathrooms, becoming the world’s largest bathroom remodeling franchise in the process. Today, the bathroom remodeling industry is booming; worth an estimated $15 billion, according to the Joint Center of Housing Studies at Harvard University.
The total Re-Bath offering
Our line of innovative, industry-leading products is only sold to Re-Bath franchisees, all of whom have the exclusive right to sell within their defined territories.
DuraBath SSP Acrylic
We manufacture and sell exclusive, industry-leading DuraBath® SSP acrylic products including:
- Wall Systems
- Shower Bases
- Tub-to-Shower Conversion Pans
- Replacement Bathtubs
- Walk In Tubs
- Bathtub Liners
Durabath NS Natural Stone
Re-Bath is the exclusive worldwide source for revolutionary thin natural stone products including:
- Wall Systems
- Shower Bases
- Trim & Accessories
“We’re a company that is more universal than niche,” says Curtis Ray, Director of Production for Re-Bath. “I analyze market trends on a daily basis. Our customer base is primarily those who are earning between $40,000 and $100,000 annually. I find products that are affordable and that also satisfy our customers’ desire to build their dream bathrooms. By offering a level of customizable products for both color and material, we’ve been able to stay ahead of the trends on new bath remodeling business ideas. The natural stone product gets us into a new market, and natural stone has been popular for 5,000 years. It will be popular for another 5,000 years.”
We’re a full bathroom remodeling company that specializes in remove and replace: meaning we simply gut a bathroom of its tile, sink and tub and replace it with our beautiful and affordable products, without tearing into the walls or getting tied up in the electrical or plumbing facets of a remodel. This allows our franchisees the ability to complete remodeling jobs with tremendous ease, quickly moving from one job to the next, and thereby increasing their profitability.
We have tremendous buying power
In addition to our own products, as a full bathroom remodeling company, Re-Bath franchises install products from the best national bathroom brands. As a franchisee, you’ll have access to aggressively negotiated, exclusive franchisee pricing from dozens of suppliers through our Preferred Vendor Network. To put it simply, independent contractors can’t compete with the group buying power of the over 150 Re-Bath bathroom remodeling franchise locations.
“As the biggest national brand, we help our franchisees take advantage of our brand and name recognition,” Brad says. “We’ve become a brand that is a differentiator for both entrepreneurs who want to get into the industry and for existing general contractors. We help you buy better and save money; we help to keep you competitive and win business.”